June 10, 2021
How do you design a product to handle user failure? How do you keep users motivated even when they fail? How do you successfully onboard new users? What are some different kinds of search behavior? How and when does gamifying a product increase user engagement and success? What psychological components do games attempt to engage with? How do we develop expert intuition in a domain?
Rob Haisfield is a behavioral product strategy and gameful design consultant. He applies behavioral science and game design principles to products to influence user behavior. This is based on the thesis that when people use tools in ways that allow them to more effectively accomplish their goals, they gain more value. He also works as a behavioral product strategist for Spark Wave and its various portfolio companies, recently focusing on the onboarding for GuidedTrack. You can learn more about him at robhaisfield.com, follow him on Twitter at @RobertHaisfield, or email him at rob@influenceinsights.io.
Click here to return to the list of all episodes.
Sign up to receive one helpful idea and one brand-new podcast episode each week!
Subscribe via RSS or through one of the major podcast platforms:
Apple Podcasts
Spotify
Stitcher
Google Podcasts
TuneIn
Amazon
RSS
Host / Director
Spencer Greenberg
Producer
Josh Castle
Audio Engineer
Ryan Kessler
Factotum
Uri Bram
Transcriptionists
WeAmplify
Music
Lee Rosevere
Josh Woodward
Broke for Free
zapsplat.com
wowamusic
Quiet Music for Tiny Robots
Affiliates
Please note that
Clearer Thinking
,
Mind Ease
, and
UpLift
are all affiliated with this podcast.